a través de

nuestros ojos

event branding

overview

Noche Latina is the Hispanic Student Association’s annual cultural night. The theme “A Través de Nuestros Ojos,” or “Through Our Eyes” was about how our different backgrounds affect our outlooks on life and our experiences.

The lettering features whimsical shapes and is reminiscent of the stars, relating to the theme of the connection of people all around the world. The color palette of green and blue are the typical colors portrayed on a globe.

SKETCHES

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Dodd Creative Supply (branding)

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TOMS Campaign (media strategy)